About Bamboozle

About Bamboozle Web Services

We started Bamboozle in 2015 with a simple belief: businesses in the Middle East and Europe deserved enterprise-grade cloud infrastructure without the enterprise-grade complexity or pricing. A decade later, that belief hasn't changed.

Founded
2015
Datacenter regions
3
Uptime commitment
99.99%
Support & NOC
24/7

Since 2015

Built in the Cloud Era, for the Cloud Era

Bamboozle Web Services was incorporated in 2015, initially focusing on managed hosting and web services for small and medium-sized businesses across the UAE. From day one the focus was on doing the basics exceptionally well: fast infrastructure, honest pricing, and support that actually picks up the phone.

As customer needs grew, so did we. By 2018 we had expanded into private cloud and bare metal, partnering to establish our flagship DX1 facility in Dubai. The Fujairah FJ1 location followed shortly after, giving us a second UAE presence with direct access to the submarine cable landing systems that make Fujairah a critical internet hub for east-west traffic.

Our Vienna VIE2 facility opened the door to European customers and gave our UAE clients a GDPR-compliant EU node for data residency requirements. Today Bamboozle operates across all three sites, offering a unified platform that spans compute, storage, networking, security, and connectivity.

We are an Acronis partner for cyber protection and work with Cisco for identity security — bringing enterprise-grade tooling to businesses of every size, without the enterprise-grade overhead.

We started Bamboozle because we kept seeing the same problem — businesses paying enterprise prices for infrastructure that wasn't actually enterprise-grade, or cutting corners on a budget that left them exposed when it mattered. We set out to fix that. Ten years on, the mission is the same: give every customer the infrastructure we'd want running our own business on.

Patrick SwobodaFounder & CEO

Our Values

What We Stand For

  • No Nonsense

    Transparent pricing, clear SLAs, and plain-language documentation. We don't hide costs in egress fees or make you talk to three people before getting a quote.

  • Built to Last

    Tier III+ facilities, redundant power, BGP multi-homing, and immutable backups. We design every layer of the stack for the scenario where things go wrong.

  • People First

    Our NOC is staffed by engineers, not scripts. When something breaks at 3am, a real person who knows the infrastructure picks up — not a chatbot reading from a runbook.

  • Regional Expertise

    A decade of operating in the UAE gives us a genuine understanding of regional compliance, connectivity, and the practical realities of running infrastructure in the Middle East.

  • Long-Term Thinking

    We don't optimise for short-term revenue at the expense of customer relationships. Our best customers have been with us since the early days — and we'd like to keep it that way.

  • Continuous Improvement

    Every incident is a post-mortem. Every quarter we review our platform roadmap with customers. We'd rather hear hard feedback early than ship something that doesn't work.

Milestones

A Decade of Building

  1. 2015

    Bamboozle founded in the UAE. First managed hosting customers go live.

  2. 2017

    Private cloud and bare metal offering launched. First enterprise customers onboarded.

  3. 2018

    Bamboozle DX1 Dubai established as primary datacenter. Fujairah FJ1 added for cable landing access.

  4. 2020

    Bamboozle VIE2 Vienna opens. EU data residency and GDPR-compliant infrastructure available.

  5. 2022

    Acronis Cyber Protect Cloud partnership launched. Full managed backup and XDR portfolio added.

  6. 2023

    Cisco Duo identity security added to portfolio. Kubernetes and managed containers launched.

  7. 2024

    Full platform refresh. Unified pricing hub, new customer portal, and Coriolis-powered DRaaS launched.

  8. 2025

    Connectivity portfolio expanded with dedicated IP Transit and Cloud Connect services.

Let’s Talk About Your Infrastructure

Tell us what you are running today and where you want to take it — our engineers will come back with a clear proposal.

FAQ

Frequently Asked Questions

Where is Bamboozle incorporated?
Bamboozle Web Services, Inc. is incorporated in the State of Delaware, United States, and has operated infrastructure in the UAE since 2015. Our Vienna VIE2 facility serves European customers.
Do you work with SMEs or only enterprise customers?
Both. Our smallest customers run a single VM; our largest run multi-region private cloud environments. The platform scales and our pricing is designed to make enterprise-grade infrastructure accessible at any size.
Who are your datacenter and technology partners?
Our Dubai DX1 facility is at the Equinix campus and Vienna VIE2 is operated by Digital Realty. Cyber protection is powered by Acronis and identity security by Cisco Duo. VM migration and DRaaS run on Coriolis.
How do I get support?
All customers have access to our 24/7 NOC. Support is staffed by engineers who know the platform — not a first-line call centre. Critical issues get an engineer, not a ticket number.